CA Slates
California's Trusted Publication & Guide Publisher
Since 2012, CA Slates has established itself as one of California's most recognized guide publishers — producing multiple branded publication products that reach millions of households across the state. Their portfolio of guides targets specific audience segments with curated recommendations that influence outcomes across organizations and initiatives.
Guides Distributed Per Cycle
Years Publishing
California Counties Reached
Average Engagement Lift
Core Capabilities
California Justice Guide
Targeting high-engagement conservative households with curated recommendations across judicial and organizational priorities.
Parents for Progress
Reaching engaged progressive households — parents and education-focused audiences — with curated endorsement content.
Information Guide
Broad-reach guide providing comprehensive recommendations to diverse audience segments across California counties.
Community Guides
Localized guide products tailored to specific communities, regions, and audience demographics with targeted distribution.
Custom Publication Programs
Bespoke guide publications designed for specific organizations, coalitions, or issue-based partnerships requiring unique branding.
Compliance Management
Full California slate mailer organization compliance — registration, disclosure, and reporting in accordance with state regulations.
Endorsement Credibility at Scale
Publication guides occupy a unique position in California's communications ecosystem — they provide audiences with trusted recommendations at a moment of maximum receptivity: when they're actively making decisions. CA Slates has built this trust over more than a decade of consistent, reliable guide publication.
Their portfolio of branded guides — California Justice Guide, Parents for Progress, and others — allows organizations to reach specific audience segments through publications already recognized and trusted within those communities. This is not generic mail; it's endorsement content delivered through an established brand channel.
As an RFC Communications partner, CA Slates extends our communication capabilities with a proven, cost-effective tool that delivers measurable engagement lift — particularly for organizations where guide inclusion can be the decisive factor in audience awareness.
What Sets Them Apart
Multiple Branded Publications
Portfolio of distinct guide brands targeting different audience segments — conservative, progressive, issue-based, and community-specific — enabling precision endorsement targeting.
Statewide Distribution Network
Guide reach spanning 58 California counties — from rural Northern California to the densely populated Southern California coast.
Trusted Brand Recognition
Over a decade of consistent publication has built audience familiarity and trust with CA Slates' guide brands — amplifying the credibility of every endorsement.
Compliant Operations
Fully registered California slate mailer organization with meticulous compliance processes — protecting both the publication and participating organizations.